The changing Internet

The Changing Internet

The changing Internet

I am at present in the middle of break in my Internet Marketing, the first in some 15 years and plan to return later in the year. I have been keeping a watching brief on the development of MarketHive which has been under way for more than two years.

I am impressed with the progress and the attention to detail in the design which makes it easy to use and understand. Tom Prendergast and his small team are creating a system which will become the envy of the world. Many are asking when the system will be launched, well it is available now but there are still parts of the system which need refining due to the ever changing nature of marketing on the Internet.

One area I am happy with is the intuitive way the system has been designed and seamlessly integrates together to the benefit of users. This became apparent to me when I attended a couple of workshops last week about adding a third party plug-in to WordPress in order to post to social media sites. A number of users had difficulty understanding, the instructions for setting up the plug in due to the poor non user friendly design. Needless to say the essential workshop provided by Tom worked through most of the problem area.

One thing I have learnt is that if you stop using the Internet, when you return, its not the same, companies make so called improvement, one of my hosting companies changed it C-panel set up and I keep getting stymied when trying to update information, and they this progress.

David Ogden

Your Invitation To Take a look At Market Hive

David

Never Give Up

Never Give Up

Life can be very challenging at times, following our move to the UK from tropical climes we have had to to face up to higher prices and colder weather. Lucky for us this winter has been milder than normal. We realised from the start that we needed extra income. Jasmin my wife found some cleaning jobs to build an additional income stream , however it was at a cost. Lots of driving early morning and late nights for minimum wages. I spent six months applying for many jobs, filling in many forms and hearing nothing. What has happened to the country, it does not take much effort to send out a reply say sorry you have not been successful in this technological age.

Go Ape Zipline

The next problem is the zero contract hours usually run by agencies where you are registered on the books of an agency, you then rely on the agency to find you work. Both my wife and myself spent a few hundred pounds getting certified documentation such as Disclosure and Barring Services (DBS) checks for working with vulnerable people. Jasmin attended a week of care work training at her own expense and then never heard any thing more. My own teaching agency rarely contacts me and has never offered me work.

No replies to job applications are one thing but, if you are lucky enough to be selected for interview there are employers who still fail to advise you if you are unsuccessful.

With this kind of scenarios it is no wonder that people become disolutioned.

As last year drew to a close, we took stock of our situation and wrote out our new year resolution, publishing on a group page for anyone to see, this simple action help focussing on goals and from time to down when spirits are low, we have found it refocussed our minds and effort.

I decided that in view of the poor response to job applications, due possibly to my age, although Agism is banned in the UK, I would stop applying for jobs and would instead concentrate on building my own online business with MarketHive at the end of February.

The middle of February approached and my thoughts and actions started to change as I prepared to return to full-time online marketing and then the breakthrough on 17th February:-

Do you feel as strongly as we do about living life adventurously? Then Go Ape could be for you!

I Just love adventure it been in my blood for the past 15 years and is the reason I took early retirement and became an adventure racer!, my last job in my favoured sport was teaching sailing 8 months previously and this one although land based offered the chance to help people to enjoy outdoor challenges in safety.

This is my calling, my prayers have been answered.

Four days later I was requested to attend an interview/practical assessment. 7 fellow applicants on the half day assessment aged 17-30 all younger than my own children.

To start off we had to introduce ourselves speaking for two minutes and I was surprised that most found this hard, this was where their age was against them. As I got onto adventure racing, I asked them to stop me when they had heard enough.

We split into two groups for a team task, the result was our group would probably survive the other would probable not survive

The stakes were high on the physical test a climb UP a zipline, I was in the last two the youngest and the oldest, all our predecessors had completed the task. Being the gentleman I took the the slightly higher line which reduced my starting run up and we were off. My feet left the ground early and as the momentum from my run slowed it was hand over hand with my arms keeping a steady rhythm I pulled past the girl and as angel steepened approach the landing platform arms started to fail, I turn around to see if going forward was better, not really so turned backwards once again, so near I am not giving up, Stop hold on rest a little regain composure, climb again, burn in arms platform there, not quite last effort. Clip on safety lines . Success. The final task disconnect the pulley system, now the higher line presented a problem as I was already standing on tip tow and needed to jump to be able to release the karibeener. A few attempts were required with a little help from an instructor, a bang in the face, I was off. Time to encourage the girl who was now on the steepest part and was stalled ready to give up and no amount of encouragement would change her mind she gave up and returned down the zip. Final task attach to zip line and return to start, pleased to complete in style landing on my feet.

Final task one on one interview, felt confident, a very good company to work for even thuogh I had never heard of them

Was a little surprised but happy the following day to be accepted, and immediately set about raising my fitness level after an inactive winter.

This is why I will never give up 

be prepared to do whatever it takes and more

David Ogden
Helping people to help themselves

David

Inbound Marketing

    Inbound Marketing

Do you know that if you have  a inbound marketing system it virtually guarantees success of your business, provided you pay attention to how you use it. There are so many ways to communicate with potential clients these days, you will always find something that will work for you. A lot of inbound marketing systems are automated, but you must never forget that your leads will respond better if you speak with them. Human Intervention is important for success.

Inbound Marketin

I am a member of MarketHive which is a free for life marketing system offering a suite of essential tools fully integrated into a social media site, designed from the bottom to get your message across to potential clients.

I believe in the system which has been enhanced so as to offer serious marketers the opportunity not only to promote their own business but also a way of sharing in the advertising revenue of the system, with a pathway of optional upgrades levels marking levels of achievement  and providing  additional affiliate income.

Some people who own marketing systems tend to be attracted to the idea of passive marketing, it sounds good. Money for doing nothing. But to be honest, a lot more money can be earnt by taking an active role,  encouraging and demonstrating to your leads, how to set-up the system to suit what they want to do.

Your leads need to be nurtured just like a parent nurture their children as they develop and learn about life and it is the same with MarketHive. The members you personally introduce  are referred to as your children and you should support them. Additional support is provided from other members, plus a support team.

According to Jake Newfield Vice President of Business Development at Alumnify, Author of A Cloud in the Sky, Writer for Elite Daily & Tech.co
2016 signifies a new era of marketing. Customers are changing, and as marketers we need to change along with them. Traditional outbound marketing campaigns like cold emails, cold calls, snail mail, and trade shows are not as effective as they once were several years ago. Consumers are now bombarded constantly by ads, information, and other messages from marketers trying to sell them, and they have become jaded. An outbound campaign no longer packs the same level of effectiveness as it once did. Thus, to reach our consumers it will require a strategic, well-planned inbound campaign to stand out from the competition and get noticed. If we embrace it, this change can be good; it can create more opportunities and expand out client base. Inbound marketing offers a refreshing variety of new, effective techniques that can enable us to see unprecedented growth. However, if we fail to embrace this adjustment of customer acquisition, our business' growth can be stunted. Inbound marketing will be king in 2016, and success will largely be dependent on a company's ability to perform with it.

Now you know that inbound marketing is going to be important for success, you need to consider your options. What is going to work for you and how much are you prepared to pay. Prices vary from  free to thousands of pounds a month, if you need help I suggest you watch this 30 minute video.


David Ogden
http://markethive.com/david-ogden
Helping people to  help themselves

David

A Different Job Interview

I spent an interesting morning yesterday at the National Water sports Centre Holme Pierrepont. I had applied for work there and I was invited for a practical assessment. Unfortunately the weather system which resulted in the snow storm which shut down the East coast of the USA, was  passing
over the UK, so the winds were high with rain in the north.

There were a number of no shows so what had been planned to last a day only covered the morning as only one other person attended. We ended up only doing one practical test of building a raft and assembled a raft using four barrels, two long poles as six short and thinner poles and numerous ropes. We took our time and after 30 minutes built a passable raft, capable of carry four people. We were then made aware of possible safety issues where  limbs could become trapped. Three instructors them demonstrated a different design using four Barrels, the two long poles and just four ropes built in 5mins and once again pointing out areas to watch when assembling and using rafts.

The winds were still strong, above the limits of normal operations so no further tests were possible  but we were taken on a tour around the site viewing the Rowing course, Assault course challenge, E-combat, Sky trail, mini golf, Laser Tag and Segways. I was impressed with the Sky trail from a  safety point of view as users are permanently attached  to a track from start to finish and even toddlers can use a mini version, We also viewed the extensive sailing and canoeing equipment, safety boats, White Water area and Wake boarding set-up.

We finished up with checking our certificates and discussing work opportunities. One question  came to light was my lack of formal certification  versus years of experience. Which has the most value, ideally you need both. Rules and regulations in the UK require valid certificates, however no training can cover all eventualities and this  is where experience comes into play. The question for potential employers is it worth to spend time and money in training up experienced people or do they accept only those with certification.

I now have to wait a few weeks, as they have another weekend assessment to complete, before they will invite selected candidates for a more formal interview.

This afternoon, I continue my School Governor training, having been elected in December, I need to learn  more about how the education system works in the UK.

 

David Ogden
Helping Peaple Help themselves
Markethive,com/david-ogden

David

Essentials of Marketing

Essentials of Marketing

Many people are puzzled when it comes to marketing, what is it you need to do. Marketing involves getting your message across to you potential customers, usually in the form of words, audio, pictures or video or combinations of the foregoing.

The tools you use can be in the form of email, circulars, advertisements, recorded messages, blogs, social media and radio or television. The changes in technology combined with the rise of social media, puts more emphasis on videos and shorter blogs due to screen sizes of mobile devices, however email and blogs remain important when it comes to the written word.

Not everyone has access recording studios to produce videos, however anyone with a bit of practice can produce a blog. The written word has been around for thousands of years and has stood the test of time, so if you are a marketer it is an essential skill you need to develop.

Where do you start you might ask. The first step is to gather information on the subject you plan to write about. Quite often this can be a challenge, if you for example,have just joined an existing online business, because you are also learning yourself. One way would be to write a kind of online diary of your experience to share with others. Another way is to read other members blogs and then rewrite them in your own words to reflect your opinion. One thing to avoid is cutting and pasting large sections of text and claiming them as your own. If you do copy text verbatim always acknowledge the source.

The first few blog posts are the most difficult and you should aim to write at least 200-300 words. About a year ago I carried out some research that blogs containing 600- 1000 words were the most effective, and whilst this might be true I am beginning to have some doubts, because it can depend on the screen sizes of your potential customers devices. I for one do not like reading emails on an I-phone in portrait mode.

David Ogden
Helping People Help Themselves
Http://markethive.com/david-ogden

 

David

Preparing for a New Start

The New year is now only days away and if you New year's resolution was to set about improving your financial situation by starting up an online business, then there is no time like the present to get started.

Many people find it useful to find a mentor, I did myself many years ago and it was money well spent. A mentor will guide you and help you avoid the pitfalls which will trap the unwary. So where do you find a mentor? Well you can search online using Google, however most mentors charge to help you and how do you know that you are going to get along with their method of mentoring.

MarketHive can provide a solution for you, the site has been developed over the past few year by a group of entrepreneurs many of whom will guide you with free advice on how to become successful online. The advantage of using MarketHive is you are not limited to just one mentor and the chances are you will discover other people with similar interests to yourself.

MarketHive is an intuitive site with a FaceBook like look and feel, however it has been built from the bottom up to support budding entrepreneurs with a range of essential tools to maximise your marketing efforts.

David Ogden
Helping People Help Themselves
Http://markethive.com/david-ogden

David

Planning your Life

Today is the shortest day of the year, Christmas is nearly upon us and the year end is in sight, so its time to start thinking about new year resolutions and start planning the year ahead.

Take some time this holiday season to carry out a personal view of your own achievements during the past 12 months.

One year ago we were living in Cyprus, I was working as a sailing instructor and we were planning on building our savings and improving Jay Education, little did we realise that 12 months later we would be living in the UK.

We certainly did not not expect to move to the UK, as we managed to get Jay accepted in a private English School in Paphos, however planning ahead, job opportunities are limited. I also discovered that because I had been working in Cyprus we could move to the UK without having to pay for a visa. We applied for a Family Pass in the spring and were somewhat surprised when it was granted. We did the maths and although the cost of living is higher in the UK we would save on school fees and it might open up a path for Jasmin and Jay to apply for British Citizenship. The biggest drawback was the weather.

We chose to live in Derbyshire due to the fact that is a reasonable cheap place live and generally still maintains British values with some beautiful countryside. Returning to the UK after a 15 year absence is a definite shock, on a visit to Nottingham seeing a sign in Polish enforcing no drinking in public places. We are still struggling to open bank accounts,paying over the odds for car insurance and cannot apply for credit as we have not borrowed money. Values have certainly changed, no longer is a man's word accepted as his bond.

Looking ahead to the forthcoming year we have some challenges, the first being my son who lives in Manchester and was diagnosed with a brain tumour around the time we arrived in the UK, an operation to remove it ended up in failure and he is now partially blind and facing an uncertain future, with no prospect of work and mounting debts. Some good news came last week when he was accepted for social housing, however the apartment is an empty shell, so we need to see what we can do to help make it habitable. This will mean both Jasmin and myself need to find jobs to bring in extra income in order to recoup money spent on moving to the UK, helping my son and building up a reserve so Jasmin and Jay can travel to the Philippines to visit their family, they have not seen for some two and half years.

One part of my plan for 2016 is to expand my MarketHive system, which keeps me in touch will fellow entrepreneurs and allow me also to help people understand what they need to do to earn money from online business opportunities.

So now its your turn, work out what is important in your life and get it down on paper, if you like share your thoughts on MarketHive, make a positive move to improve your situation.

David Ogden
http://markethive.com/david-ogden
Helping People Help themselves

 

David

Britians Last Deep Coal Mine Closes

Britians last deep coal mineThe closure of the last deep mining pit at Kellingley Colliery  in Yorkshire, yesterday marks an end of an Era in the UK. I live in in what used to be a coal mining area  in Derbyshire, there is still plenty of coal beneath the ground, however it is uneconomic to mine, because countries such as India and China have lower production costs, probably due to lower safety standards and wages, together with state subsidies

The UK government plans to shut down all coal powered power stations within the next 10 years and it is ironic that once again it is China who will benefit from a building contract for a new nuclear power station.

Yes coal is a dirty fuel, however,  clean power such as solar and hydro power are also having subsidies reduced dramatically from the 1st January, which will make them less economical viable, for example a small hydro plant in a river in a Yorkshire village has just come online to supply some 40 houses. It will pay for itself in 10 years, however anyone planning a similar plant will need to wait 100 years for  payback.

Mining has been a way of Life in the UK and it is sad to see it coming to an end, with the reserves underground  miners thought it was a job for life but now have to seek other ways of earning an income to support their families.  Nowadays the problem is that many job only offer the minimum wage and these are usually snapped up  by foreign workers from Europe who are used to lower wages.

Miners like many others will either have to start looking further afield for work  or take stock of their situation, examine  what skills and interest they have and find a way of monetising them.

A few people who possess drive and enthusiasm might turn to the Internet as an alternative way of working, however it is a different kind of hard work, learning a new trade and there are traps in the way of the unwary in the form of Multi Level Marketing (MLM)schemes which promise a lot but from which few people can earn a living. If you want to earn a living online, it is easier to do so via an Affiliate system, earning a percentage of selling products and services.

Getting started working online can be a daunting prospect, and can raise  many issues, so most people seek advice from entrepenuers who have been successful and are willing to help others succeed in a selfless manner.

I am connected to one such group of people called MarketHive, I was asked to explain this the other day, it a mix of a social media for entrepeneurs to share business and marketing ideas, like a Facebook for business but  on a more professional footing such as LinkedIn. In addition MarketHive provides tools and widgets, to make the likes of WordPress better and enable anyone to get their message to the market place or customer via blogs, video or email

David Ogden
Helping People Help Themselves
MarketHive.com/david-ogden

David

MarketHive December Special

MarketHive the social meeting place for entrepreneurs invites you to attend a free webinar this week to discover more about how the system can help you build your business, together with an insight into its affiliate program which launches in January.

The new single level BeTheAlpha affiliate program will enable those who upgrade from the free system to earn money from introducing fellow members and helping them develop as entrepeneurs

, there are seven achievment ranks leading up to Alpha founder.

A special offer has recently been launched and runs to the end of the year allowing members to purchase an existing Alpha Founder Legacy position for a substantial discount which provides both advertising and also a share in revenue from MarketHive prior to the launch of BeTheAlpha.

Thus being the coming Alpha Affiliate Program in 2016

The new Alpha Founder position @ $5000.00 in the new affiliate program will offer the following:

  1. One time deposit of $10,000 in ad credits

  2. $200 per month ad credits for life

  3. 50% commissions on all financial transactions by your children

  4. 1 share of 5% of the company’s revenue pool shared with unlimited Founder members.

The current 2015 Alpha Founder, now referred as Alpha Legacy @ $1200.00 offers the following:

  1. One time deposit of $3000 in ad credits

  2. $200 per month ad credits for life

  3. 50% commissions on all financial transactions by your children

  4. 1 share of 5% of the company’s pool (limited to 250 shares; members)

  5. Share of new children (customers) from corporate marketing and advertising campaigns
     

Alpha Legacy Year End 50% off sale. There are a limited number left and we are selling the contracts for $600 each. You can use these contracts to apply the terms to any number of Markethive Accounts, yours or someone you transfer the contract to or sell it to.

 

David

Linux Ubuntu 14 Free Alternative to Windows 10

Linux Ubuntu Alternative to Windows

You may be forgiven for thinking that Ubuntu is a foreign   language, perhaps African in origin, however the truth is it is a an Open source computer operation system often used to run computer servers.

I was introduced to Ubuntu a month ago when looking to replace my Window XP system which is no longer supported by Microsoft. I have a Windows 8 system running on a laptop and have never really been happy with the way it works. The thought of paying out again for a new system with potential bugs and security issues was daunting, so I looked at Linux Ubuntu.

Open source means free, so can a free system be better than one you pay for, well after one month of use I believe so, It takes up less space and can run on computers with lower specification that those in the shops today. I am considering loading Ubuntu onto an old Dell computer purchased some 10 years ago as a machine for my son.

Software wise, I migrated from Microsoft word and Excel some years ago using open source products from Open Office and Libre Office which are fully compatible, there is a small learning curve. Not many people use the full power of Excel and I believe Librecalc is able to meet most requirements. For a full comparison between Libra Office and Microsoft Office https://wiki.documentfoundation.org/Feature_Comparison:_LibreOffice_-_Microsoft_Office

You need to check the software you use to see that it will operate on Linux systems main browsers have Linux versions. I had to replace my financial system Quicken with Moneydance, this caused a minor headache and would have been best to have done at the end of the financial year, but I am now up and running. I do not play games so cannot speak of support in that area, however Skype, Thunderbird, Gmail, Ivocalise , Kodi media system and Viber all work fine. I have also installed Kazam to replace my Cam video system.

Changing operating systems had one great advantage, giving an opportunity to clean up my disk drives. Over the years I have collected software that I may have only used one or two times, they have now gone. Virtually all my data is held on an external Drive, so in event of computer failure, I can access my data on a laptop. I store backups on hard drives, which is kind of reverse to usual, but works for me as I have moved houses many times, and can work from a laptop until my tower unit catches me up.

Ubuntu is certainly faster than XP, I have not checked out windows 8 but intend to replace the operating system on my laptop with Ubuntu, knowing that Kodi which we use for streaming TV and films works better on Ubuntu.

I have also set up an Ubuntu group on MarketHive to help out fellow members

 

David Ogden
MarketHive
Helping people help themselves

David