Tag: mobile marketing

Solid Advice to Build Profits through Mobile Marketing

If you are completely new to the world of mobile marketing, then you are probably thinking that some tips on mobile marketing could help you immensely, so that you can begin your own career in this field. Listed below are some tips to get you started with your mobile marketing endeavors.

When creating a mobile marketing message which is going directly to a recipient, use their name! When someone sees a message with their name in the subject it's immediately personalized in their mind, making it seem like you have a relationship with the reader. This will lead them to be more likely to read everything you have to say.

The most visible mobile marketing is in social networking. The growth of social networking is phenomenal and continues to grow. Making your company viable in the social net realm is of utmost importance. It doesn't matter what your market segment is, you will find them on social networks every day of the week. Target these sites and build your business.

Make it very easy for your customers to unsubscribe from receiving your text messages. Many times having the option to reply with the word 'stop' will be the easiest way. This will lower any frustration if a customer no longer wants to receive texts. Remember that just because they don't want a text does not mean they do not want to be a customer.

Research ways to offer one-touch purchasing options for your products and services. Your mobile marketing messages should provide an option to store payment information that can be easily recalled and presented at the touch of a button, which will ultimately increase sales and create a reputation for ease of use and efficiency.

Negative impressions of your brand can spread like wildfire over the internet, so you want to attempt to jump out in front of negative buzz with a positive spin. Mobile marketing reaches a lot of people, and things can become popular or unpopular in a hurry. If something's becoming unpopular, fix it before it catches on.

Try conducting a usability test prior to actually launching your mobile ad campaign to make sure it goes smoothly! Send the ad in a small test circle to include yourself and trusted friends or family. Ask for the honest input of everyone and ask yourself if you like the ad and would be persuaded by it!

Even though you're marketing in the mobile world, you still have to make sure that you keep improving your efforts outside of this realm. Allowing other areas of marketing to lapse and putting too much focus on mobile marketing will hurt your business, no matter how well your mobile marketing is doing. Use your calendar and task list to allot regular times for each kind of marketing campaign.

As you can see from the above list of tips, mobile marketing can be very useful in giving your products and services, the exposure that they need and deserve. After following these tips, you will no longer be new to mobile marketing, and you will soon become a mobile marketing expert.

MarketHive Inbound Marketing Tools for Entrepreneurs

MarketHive is a social networking site designed for entrepreneurs for entrepreneurs, MarketHive isn't only a social networking website, in addition, it includes a blogging platform, plus some very effective online marketing tools to allow entrepreneurs to be successful marketing their Internet business, services and products.

Below you will find some of the marketing tools you will receive once you sign up for Markethive:

• Autoresponders
• E-mail Broadcasting
• Blogging Platform
• Capture Pages
• One Click Lead Generation System
• Conference Room and a whole lot more

You might be curious about how much actually does MarketHive charge for these amazing online marketing tools, well the answer really is these Internet marketing tools are totally free of charge for life, no strings attached. Basically these online marketing tools would cost you hundreds of dollars per month, not at MarketHive. This is the good news for the beginner as well as the veteran Internet marketer.

To learn more click on the following link:

http://blogs.freeinboundmarketingtools.com/go/market-hive/

If you have any questions please do not hesitate to call me. My telephone number is 609-641-6594 – Eastern Time Zone

Thanks,

Ida Mae Boyd
Inbound Marketing Specialist

David

Mobile marketing is used by companies to advertise across mobile devices such as cell phones and portable media players. Methods of mobile marketing that companies use can be something simple like a visual ad or something a bit more complex such as a QR codes. (QR stands for Quick Response).To decide which mobile marketing method is best for your company, use the following tips.

Compared with online campaigns that include social networking sites, homepages, and email lists, many companies neglect to actively promote and develop their mobile marketing platforms.

The mobile marketing aspect should be given equal emphasis and weight as other approaches. After all, users carry their phones within arm's reach during practically all waking hours. Computers? Not so much.

To make sure every customer can get the most out of your ads, test them on a variety of devices. What looks good on one kind of phone might not look good on a different kind of device. Ask friends and your co-workers to test out your ads for you so that you can confirm they look great on every device.

Try using QR codes in your mobile marketing. QR stands for 'quick response', and the codes themselves are similar to bar codes. They can be scanned by most mobile devices on the market to reveal a message. QR codes are an excellent way to build interactive and engaging mobile campaigns with your targeted audience. Link the code to a special offer, discount or giveaway message to create real buzz for your brand!

The old rules of telephone marketing also apply to mobile marketing. A telephone call from a sales person during dinner time is one of the quickest ways to lose a sale and a customer. Time your marketing messages for mid-morning to early-afternoon. Do not send messages in the middle of the night or at dinner time.

Make your website easily navigable on your mobile devices. While you may know your site works for larger computers and tablets, you need to be sure it will work for mobile phones as well. Test it using your own mobile device to see how it handles, and make any necessary changes.

Be very aware of the market conditions around you when mobile marketing. If anything changes that you're not absolutely prepared for, you can easily be left behind and lose a lot of business. The internet is constantly changing.  Always stay prepared for change.

If you have multiple people working in your business on mobile marketing, it is important for each person to understand the plans and goals behind your company, so that everyone is working on the same page. Your team should be knowledgeable enough not to put your business in a bind, should a customer ask a question.

---

Ida Mae Boyd
MarketHive Alpha Founder
Skype me at imboyd681
please include in the Skype Contact message "Market Hive"

David

If you're thinking about getting into mobile marketing but aren't sure how, then look no further. This article is geared towards informing you of some valuable tips about how to succeed with mobile marketing. Remember that these tips are only going to benefit you if you read this article thoroughly and digest the information.

Make sure that your emails are mobile device friendly. An increasing number of customers are reading emails only on their mobile devices. If your emails are not mobile friendly, they might never be seen by a significant portion of your clients. This means that valuable advertising dollars are wasted, and your campaign will not be successful.

Do your best to target your message to fit the needs of the people that you are sending it to. If you are sending out a message about one thing that that person is not interested in, there is a great chance that they will not take the time to read your future messages.

Be very aware of the market conditions around you when involved in mobile marketing. If anything changes that you're not absolutely prepared for, you can easily be left behind and lose a lot of business. The internet is constantly changing, especially the still-evolving mobile leg of it. Always stay prepared for change.

Keep your mobile marketing messages short and sweet. Although many cell phone and smartphone users are signed up with plans that offer unlimited data transfers, not everyone has this luxury. If your ad consumes a great deal of their monthly allotment of data, chances are good that your efforts will go unappreciated and even resented.

If your mobile marketing campaign includes multiple images and pages, it is best to keep the file sizes very small. Many cell phones and smartphone plans have limitations on broadband access and transfer speeds. If your message takes too long to load or consumes too much bandwidth, the customer is likely to abandon it.

Make your messages relevant. This is the most important aspect of mobile marketing. A text message can be very personal and it interrupts someone no matter what they are in the middle of doing. Avoid re-purposing an e-mail. Your text message should be short and very relevant to the audience whom you are sending them out to.

Balance your mobile marketing within an integrated media strategy. Mobile marketing alone will not take your brand to the next level. Neither will direct mail or internet marketing alone. You need to develop a multi-channel strategy that works in harmony with each other to really tell the story of your brand. If you feel your mobile marketing strategy is acting on its own, now is the time to bring it into your larger marketing strategy.

Hopefully this article has given you some ideas to use when creating your own mobile marketing campaign. The information you have learned from this article will only be useful if it is applied. Incorporate your new knowledge into your mobile marketing strategies, and watch your success grow.

Thank you,

Ida Mae Boyd
Skype me at imboyd681
Please include in the Skype Contact message “Market Hive”

P.S.

Check out the MarketHive:

The MarketHive consist of Free Inbound Marketing Tools and it is a social network for entrepreneur.
By signing up you will become a member with me in the MarketHive Social Network for Entrepreneurs.
The following video that explains it all to you.

You can sign up for a Free MarketHive account at
https://markethive.com/marketingwithida

David